B2B COMMUNICATIONS

&

PERSONAL BRANDING CONSULTANCY

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I'm Jeff Fredericks.
As a communications expert with over 20 years of experience, I've spent my career building strong corporate brands across Canada. 

Now I work with dynamic professionals and companies of all sizes to establish strong, trustworthy brands that drive conversion and make a bottom-line impact. 

Why Personal Branding? 

Everyone has a personal brand – it’s the culmination of individual experience, education and skill set.  Like a corporate brand, a personal brand is anchored in the things that make you unique and differentiated in the market place.

But as any brand expert knows, a brand must be cared for, evolved and promoted.  It starts with a clear articulation of your values and ‘why’ you do what you do.  

That’s where I come in.  With more than 20 years experience working for some of Canada’s top organizations, I apply the same principles of brand building and communications to individuals to help craft and promote their unique story.

 

 

 

The Springwater approach is flexible and versatile, adapted for a rapidly changing marketplace.

You need Personal Branding if: 

  • You are a professional or executive looking to amplify your expertise and raise your profile

  • You are a professional looking to change career paths

  • You are an entrepreneur looking to grow your small business

Our services include:

  • Audit of your digital footprint

  • Holistic social media strategy & tactical recommendations

  • Long-term content marketing strategy and measurement framework

  • Social media profile optimization including LinkedIn & Twitter

  • PR consulting to help you gain more media coverage and speaking gigs

Trust comes before success.  

Springwater works with companies of all sizes to amplify their vision and thought leadership, and establish a meaningful connection with key influencers to drive conversion. 

  • Thought leadership marketing

  • Media relations & corporate communications

  • Social media and content marketing strategy

  • Full range of corporate and promotional video 

  • User & customer engagement

  • Media & presentation training

Our business services:

We have had the pleasure and honour of working with some of Canada's most exciting brands. 

 
 

215 Spadina Avenue, suite 400, Toronto, ON, Canada.  M5T 2C7. 647-963-6957. Jeff@springwatercom.com